Since embarking on building out a FinTech company database, we have discovered and started to profile over 725 firms in the FinTech space.  In detail, we have researched, profiled (and estimated the revenue) for 110 of these.

Along the way we have reviewed a number of lists, top 10’s and the never ending stream of infographics with boxes and company logos depicted. One interesting thing we noticed is that a number of names on these lists are actually products or subsidiaries of larger, established firms and not standalone companies.  It is the established players getting into the flow with the start-up culture,

Here is a list (so far) of these subsidiary operations and their parent company

First is PayPal, considered by some as the original FinTech. They have Braintree, Xoom and Venmo all in the mix. Others include:

  • MyDrive Solutions (sub of Assicurazioni Generali)
  • Mint Software (subsidiary of Intuit)
  • eMoney Advisor (sub Guradian Life)
  • Pramerica (sub of Prudential Financial)
  •, Inc. (sub of Euronet Worldwide)
  • GlobalCollect (sub of Ingenico Group)
  • Financial Guard (sub of Legg Mason)
  • NestEgg Wealth (sub of Vanare)
  • Elavon (sub of US Bancorp)
  • Quizzle (sub of Bankrate)
  • LoopPay (sub of Samsung Electronics)
  • Mercury Payment Systems, Llc (sub of Vantiv)
  • TransFirst Inc. (sub of Total System Services Inc)
  • Honest Dollar (sub of Goldman Sachs)
  • Ant Financial (sub of Alibaba) — and Ant/Alibab just announced the pending acquisition of Moneygram

Many have professed the thought that FinTech companies would disrupt the existing financial market structure and that will happen in some cases – but, these are not just competitive market issues. Some of the established players will be acquirers like the list above implies. Other financial institutions have their own innovation initiative and are in the FinTech game.  Most big players in the financial space will be customers or partners in some form.

Expect to see more names added to this category/list above as the year progresses.

FinTech funding in 2016 was a bit below 2015 levels. This year is likely to be lower again. This means the spotlight shifts from funding headlines to focus on the race. This becomes a race to see who can move past the first round (or 2) and get to growth stage and substantial revenue. Along the way, more consolidation will be a part of marketplace as well.