If your company is selling to the global enterprise market, a good benchmark is to take a look at where the dollars are in the global market.  We take a look at the industry groups and regions of the world by the revenue of the parent companies. The Global 5000 market looks like the following:

Top Industry Groups by total revenue:

  • Financial Services – 21%
  • Oil & Gas – 13.6%
  • Retailers & Wholesalers – 8.9%
  • Industrial Manufacturing – 8%
  • Auto Products & Trucks – 6%
  • Basic Materials – 5.1%
  • Health Care – 4.9%

Regional distribution stacks up as follows:

  • North America – 38.2%
  • Europe – 32%
  • Asia Pac – 25.5%