One thing that remains a constant in the Global 5000 database is change.

Market activity in 2020 was flowing with new IPO’s and spin-offs. Plus we continue to see a number of M&A deals.

The latest this week is the London Stock Exchange’s acquisition of Refinitiv. Both companies are i the Global 5000. Now that they are one, we treat them as one in the database and then find the next sized company as a replacement to again get back to 5000 total.

This needs to happen in the customer data management world where cleaning up & keeping up with changes in your CRM system is a constant. It is never the “fun” job, but it means a lot in the world of ABM and account management so that your account teams are spending their time in the most efficient way possible. 

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