A Week in the Life of the Database
Managing a database like the Global 5000 requires constant maintenance & updating. We tend to it every day by not only doing updates when a company record is ready for new info from their recent annual revenue reporting – but also by monitoring the news wires for activity. It is in those daily research and […]
Global 5000 Database update – Year End 2017
The Global 5000 database continues to provide B2B marketers a timely, continually updated source of business information for business lead generation and ABM activity. As we closed out the year for 2017, we added 30 new companies to the Global 5000 database during Q4. This brings our total new adds for the year to 216. […]
Global 5000 Database Update – October 2017
During the month of October, 526 records were updated bringing the total updates for the year to 5,293. Included in these updates were the addition of 16 new companies to the database in October and 192 for the year We also removed and 15 companies during the month by putting them into inactive status. Every […]
Global 5000 Database Update – September 2017
During the month of September, 623 records were updated bringing the total updates during Q3 to to 1,719. Included in these updates were the addition of 27 new companies to the database in September and 60 for the quarter We also removed and 30 for the month and 62 for the quarter by putting them […]
Global 5000 Database update – August 2017
During the month of August, 532 records were updated bringing the total updates for the year to date to 4,144. Included in these updates were the addition of 17 new companies to the database in August. We also removed 17 other firms for the month by putting them into inactive status. Every month we complete […]
Global 5000 Database update – July 2017
During the month of July, 564 records were updated bringing the total updates for the year to date to 3,612. Included in these updates were the addition of 16 new companies to the database in July We also removed 15 other firms for the month by putting them into inactive status. Every month we complete […]
Global 5000 DB Updates – September 2016
During the month of September, we added another 20 new companies, removed 8 more bringing the total active records to 4,914. To date this year, we have added 320 companies to the database. For the quarter, we added 97 companies and removed another 35. As with any set of b2b data, pruning and constant attention […]
Largest Market Opportunities – where are your major accounts?
Account Based Marketing (ABM) continues to get a lot of play in online blogs and consultant advice writings. One of the principles of ABM is that the efforts are focused on key accounts rather than a scatter approach to marketing and sales. In earlier iterations this was also called major account or strategic account marketing. […]